What does the future hold?

Based on numerous articles it can be said that the retail stores of the future are going to take a 360-degree turn. Retailers of the future have to now create highly technological retail shops in order to change the consumers shopping experience and draw their attention to the store. Retailers need to advance their stores…

“I’m just another dot in the world” – Yayoi Kusama

Yayoi Kusama is a Japanese artist and writer known for her quirky prints, painting, collages, and usage of psychedelic colors. Yayoi Kusama’s work has been displayed in the form of paintings, art installations, collages etc at numerous locations. Below, I have created a video AD for social media advertising to showcase to the people what…

Memphis – A Fashion Movement

Fashion has evolved on a great scale over the past decades. Fashion in the 20’s was when fashion changed and women began to wear skirts and pants and the society became more forward. Every decade has one characteristic that everyone connects to. Talking about the 80’s the only characteristic that connects me to this age…

Touchdown Tokyo!

As a part of my Global Art and Experience module, we were taken to Tokyo, Japan for five days. The main aim of this module is for us to gain experience from other countries with regards to their culture and heritage. This trip was a great learning process. We traveled to Tokyo from August 18th–…

Opportunities arise when you least expect them.

As the winning team of Design Finland 100, we visited Helsinki, Finland from August 29th– September 2nd. This was the most memorable experience of my life. Professor Kristi who was the head of this program gave us such a wonderful opportunity to showcase our talent to the Finnish companies. We arrived in Helsinki on Wednesday…

A new line promoting eco-fashion!

For my Final submission this semester we have to work on a 6-month module wherein I am creating a sustainable brand providing breathable resort wear. For my business idea, I am following the one style piece marketing technique wherein my brand specializes in one style of garments in various colors and prints. Hence, for my…

Have you ever wanted a Fashion Dictionary?

As a part of my future proof development class, we were asked to create a fashion dictionary as a class. This fashion dictionary included all terms, brands, and celebrity names used in the fashion industry. This was a very helpful exercise since it increased my knowledge on this topic. I learned a new word called…

Star Struck for the second time!

Gaining knowledge from personnel’s in the industry always works in our favor. On Tuesday I got the wonderful opportunity of meeting Eileen Siok Hian Bygrave along with my friends. Mrs.Eileen was kind hearted enough to have invited us over to her house for high tea. On meeting her she shared some of her stories with…

Global Experience Art and Design

As a part of our Global art and experience module, we are getting to go to Tokyo, Japan and experience the beautiful art and culture of Japan. At the end of this trip, we will have to put together a project and submit our idea. This trip is an opportunity for us to improve our…

Is sustainable fashion unknown?

As a part of my Future fashion project, I need to solve the problem of fashion sustainability in Singapore by introducing a service or product. While researching regarding the topic I came across multiple problems in the industry. I thought it would be a better option to speak to a professional in the industry and…

Save the Environment!

I am coming towards the last 6 months of my year at college as an undergraduate student. In order to complete this degree and be able to move further I need to complete a project wherein I design a product or service that solves the problem of fashion sustainability in Singapore. In order to do…

Freelancing !

Having work experience is always a good thing and working in a field of your choice that makes you happy is always a great thing. Freelancing is one of the ways you can gain a lot of experience and at the same time earn some quick cash. As a fashion marketer, I would consider freelancing…